Business management · 2002 · November · Paper 1 · HL · Markscheme
Business managementMarkscheme2002HLNovember
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Resource overview
This markscheme is listed under Business management in the 2002 examination archive. Its catalogue level is HL. The catalogue session is November. The information below helps you identify the document before opening the complete PDF. Subject, year and session labels come from the archive catalogue; the original cover remains the reference if a label differs. A file is not automatically suitable for your current syllabus simply because its subject name matches.
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MARKSCHEME
November 2002
BUSINESS AND MANAGEMENT
Higher Level
Paper 1
16 pages
N02/370/H(1)M+ INTERNATIONAL BACCALAUREATE
BACCALAURÉAT INTERNATIONAL
BACHILLERATO INTERNACIONALc
SECTION A
[10 marks]
1. Analyse how the use of new information and communication technologies
could help improve communications, operations and organizational control
within Open Views.
There is evidence of poor communication within Open Views . Joseph seems to make
decisions based on insufficient information. Communication is “top-down” and most information
is handled on the telephone. The business is also quite fragmented with four offices and the
Warm Breezes complex; each with a separate management structure. Information and
computer technologies would include mobile telephones and laptop com puters, pagers, the
internet, teleconferencing, wireless and satellite systems and Local Area and Wide Area
networks LANs, WANs). The firm might set up its own website, including a webcam of the
resort.
The candidate could examine many aspects of communications, operations and organizational
control, such as:
y Financial and cost control
y Day-to-day communication of information such as holiday availability and bookings
y Communication between branches, and branches and Warm Breezes
y Communication between the management teams, e.g. Marc Leroux and Joseph
The answer needs to address how the technol ogies singly, or in conjunction, would help
improve the operations of the business.
[9 to 10 marks]
Several existing problems are iden tified and the answer analyses how a range of technologies
will help improve communications, operations, and organizational control within Open Views.
[6 to 8 marks]
Information and communication technologies are identified and linked to the needs of
Open Views . There is an attempt to analyse how these technologies can improve some
aspects of communications, operations and organizational control.
[3 to 5 marks]
Information and communication t echnologies are identified, but not well linked to the needs
of Open Views. There is a limited attempt to descri be how these technologies can improve
some aspects of communications, operations and organizational control.
[1 to
File information
Subject
Business management
Document type
Markscheme
Year
2002
Session
November
Level
HL
Paper
1
Examination zone
Not labelled in the archive
Language
Not labelled in the archive
File size
194 KB
Pages
15
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